Do your friends really know what you do?

Referrals are the best way to get quality leads, we all know that. But do the people around you know exactly what you do? If you asked a family member or friend, would they be able to tell you specifically what you do and who your clients are? Ask around and you'll be surprised! They may know you are a personal trainer but do they know you are a personal trainer who specializes in sports injury rehab?

Your friends and family want to help you - they love you! So give them the tools they need to send you the referrals you are looking for. Otherwise you are wasting their time and yours. Don't be afraid to ask for specific referral and  when you get one, thank them! Take them out to lunch. You'll be sure to get more.

Happy Monday!

- Lisa