Fall is here and the holidays are one their way! The end of the year is a great opportunity to thank your clients and customers for the business and for their support and loyalty.
Here’s some rules to follow to really show your clients that you are grateful that they choose to use your services:
- Don’t use a business holiday card to sell
The purpose of holiday cards is to thank people for using your services. Make it about them, don’t try to sell them a product or announce new services. - Sign and address by hand for a personal touch
People do business with people they like and they like people who make them feel valued. If you can, take the time to show how much your past clients mean to you by signing the card (and including a note) and hand addressing the envelope. - Deliver in person
Take the personal touch a step further and reinforce your ongoing relationship by visiting your client and hand-delivering the card with a sweet treat. - Use snail mail
A real piece of mail is such a memorable treat these days! - Stick to seasonal greetings instead of religious ones
Even consider alternate holidays such as Thanksgiving and New Years. - Get started now
Holiday cards should be in the mail by the second week in December so the time is now!
If you are planning on sending Custom Holiday Cards, now is the time to order them so we have time to create something special.
Give us a call at 858-220-7478 or fill out the order form to get a quote!
Some other holiday ideas to show how grateful you are:
- Sponsored Happy Hour
Partner with a local bar or restaurant and invite all of your past and present clients. What’s better than a room full of people that love you! - Open House
Invite your past and present clients to your location and feed them something delicious! - Gifts
Buy thoughtful gifts for your best referral sources (no, pens with your logo don’t count). Think of other businesses that refer their clients to you – get them something that makes their lives easier or more beautiful.
